SS23 Capsule Collection

by Yashu e Prem

SS23 Capsule Collection


Capsule Collection


New Collection

SS 23 Capsule Collection by Yashu e Prem

New Collection

SS23 Capsule Collection by Yashu e Prem

The shooting of our new SS23 Capsule Collection was born after the visit of writer Angelica Grivel Serra at Elmer de Haas eclectic photographic studio in San Pantaleo, a tale of feelings and dynamic emotions...



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This is us

Yashu & Prem have an ethnic, dynamic, feminine and very colourful style, inspired by the folk traditions and embroidery techniques of India and Italy.  
Most of their creations are limited editions, custom made.
They strongly believe in tailoring, eco-minded textil production and work hard to invest their capital in giving a better life to their collaborators.

This shop is a global platform for luxury made with love pieces.

"We love to connect with creators of other fashion products in order to give our customers the best e-commerce marketplace for boho and folk boutiques around the world."


Yashu worked in fashion from a very young age in a stitching unit of Valentino where she developed her passion for fashion and skills for making her own collection, which she actually started under the label “Yashu” from 1989.


Prem graduated in Foundation Studies in Art & Design in London where he worked as a color specialist for Christian Dior. In 1998 they decided to open their first showroom by invitation only in the hippie coast of India: Goa.

The boutique

Right after their wedding in 2007 they open “Yashu e Prem” Boutique in San Pantaleo, a small town of artists in the hills of La Costa Smeralda, Italy.

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For us, women are everything

Our mission on this planet is to bring joy. To fulfill the world with happiness doing what we love the most. Women means an incredible resource of beauty.

Sartorial Atelier in India

We make sure, together with our partner suppliers, that our highly qualified master and tailors work in a healthy and loving environment, we believe in slow fashion, fair salaries and equal opportunities for both male and female human beings


Via Torres 3-5
07026 San Pantaleo. Sardinia (Italy)

Open: from April 1st 2023

10am - 13pm / 17pm - 21pm



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